Writing Adwords ad copy for a certain type of buyer

Written by InternetStarter on March 1, 2009 – 9:11 pm -

I’ve been searching for info on creating/writing an Adwords ad copy for buyers of a particular mindset. On Wickefire, I found a great post giving out valuable tips.

ImagesAndWords post on How To: Create Ultra-Targeted Ads and get Highly Converting Campaigns. The post goes on to describe the three different mind frames of searchers online.

1) The Surfing Mode – They are still not sure what they want or need. The user might only be interested in researching. Worst case ROBO (Research Online Buy Offline).

2) Comparison/ Review mode – They know what they want or need, but not which one is the best. They are still researching but are closer in making a purchase.

3) Buying Mode – They know which one they want or need, but where should they buy it.

The post by ImagesAndWords goes on to attach keywords and land page suggestions for each of the three mindsets. The post also gives example ad copy for each mind set.

I would recommend reading the complete forum post. Read the rest of it here.

SpeedPPC – Pay Per Click advertising machine

April 15, 2008 – 11:51 pm

A good friend of mine recommended SpeedPPC to me over the weekend. I was lucky enough to buy SpeedPPC at the introductory price for 3.0, before the price increase yesterday. ...

Great ideas for website templates

April 7, 2008 – 11:06 am

I've been searching around for a few ideas on creating my next website. These sites had some great templates for ideas. http://www.OpenDesigns.org www.TemplatesForFree.net www.FreeCssTemplates.org ...

Free Website Monitoring Service

March 29, 2008 – 1:25 pm

Today when I tried to go to one of my websites, I realized that it was down. After looking through my statcounter i realized that the site was down since ...

Newspaper and Magazine WordPress themes

November 9, 2007 – 12:37 am

Justin Tadlock over at justintadlock.com has created two beautiful wordpress themes. The first theme is called "Visionary" which has a great look for news or magazine websites. What I really ...

More Free WordPress Themes

November 6, 2007 – 11:59 am

1) myJournal ethereal myJournal ethereal comes with lots of key features directly built into the theme like quick social bookmarking,language translation,SEO optimised,light-weight to give you a boost in speed and various ...

Free CSS Templates

November 5, 2007 – 7:43 pm

I stumbled upon a great Free CSS website. I'll have to try these out on a couple of my sites. http://www.free-css-templates.com/free-templates.html 

Ways to find hot keywords by finding hot trends

November 3, 2007 – 10:24 pm

There are days when I'm in need of tools to find popular keywords. These tools listed are some of the sites I visit to find out hot trends to focus ...

How To Use WordPress As A Directory

October 17, 2007 – 4:42 pm

Have you ever wondered if you could use WordPress as a directory website. Joomla, Drupal and phpLd all have templates, modules to do it. Well, I found Alec Tang's post on ...

Great WordPress Resource Directory

October 17, 2007 – 4:38 pm

The Protagonist Web Resource Directory is described as a site for aspiring or veteran web designers , developers , digital photographers and gamers in search of FREE or Linkware/shareware ...

Go PRO Today with SEOmoz PRO!

About Me

I hope to share my knowledge and experiences related to my online money making projrcts. Most articles on this site are related to wordpress, short reviews, tips and making money online. More

Want to subscribe?

 Subscribe in a reader Or, subscribe via email:
Enter your email address:  

Go Daddy $1.99 Domains 125x125 SpeedPPC - PPC Marketing at Warp Speed Gravity Forms Plugin for WordPress
Affiliate Squeeze Page Graphics
Find entries :